Abbey Road–One of the Best Recording Studios Ever
I’ve been asked by prospective customers, “What makes your conference call recording service better than the less expensive Brand X?” After eight years in business, this question still bothers me; like someone is attacking my baby. But it’s a legitimate question. After all, none of us want to pay more for the same product or service.
So instead of taking it personally, I think of the types of products and services that I am willing to pay more for.
I have a Home Theater. When I first built it, did I buy all the cheapest electronics: the smallest screen, the weakest amplifiers, the least expensive projector? When I take my wife out to dinner, do I take her to McDonald’s every time? Of course not. In both cases, I usually look for a good value; good quality that doesn’t break the bank. But I also consider what I’m hungry for that day—do I feel like steak, BBQ, or seafood.
I think this is how customers think about our services:
- Am I getting a good value?
- What do I need to accomplish my goals today?
- Will a free conference call recording from Brand X be sufficient, or will it make my brand suffer?
Why is Our Recording Service the Best?
If you are like me and want a good value, let me help.
When I started recording telephone calls digitally in 1996, there was absolutely no competition. Conference call companies were still recording to cassette, but it was clear to me that MP3, RM and WMA were the future of conference recording.
But these audio file formats are delivery formats. They are not meant to be recording formats or files you should use for editing. They are formats you use when you deliver the final product to the customer. They are what’s called a “compressed” file which will lose much of it’s quality if you don’t handle them properly. This concept has been lost on some providers, or they never knew it to begin with. In addition, these formats require great care when encoding. Soft volume levels here, frequencies being over extended there—the result is a substandard file.
Here is where AudioFile Solutions is different.
- We record the conference call manually, not using any automation. We get perfect recording levels every time.
- We record natively to uncompressed 16 bit wave files. Conversion to a compressed format is done later in the process.
- We trim any unwanted noise, on-hold music or blank space from the beginning and ending of the call.
- We fade the beginning and ending to sound professional.
- We optimize the audio for volume and frequency content. This makes the file comparably loud to other audio files you may play on your computer.
- We encode the final compressed audio file to our exact specifications, to any high quality format you might need. Just try asking Brand X for an Ogg file and see what answer you get.
We strive to make our recording service flexible and able to meet your specific needs. We truly believe this is a different model than what is practiced in the industry as a whole. Give us a shot. Ask us for something tough; something that no other company would ever give you. We dare you…
photo by Hyougushi