Automated transcription services are popular with podcasters in the entertainment field, but can you “afford” to use them for your business podcast?
Podcasts dedicated to entertainment or just chewing the fat may benefit from using automated transcription services. They are downright affordable and the transcript can be generated very quickly. Many of these podcasts use this quick and dirty transcript to create show notes. But as a business person, with the pressure to save money in today’s economy, should you take advantage of these services too—for your podcast production, interview, new product roll-out, or training session? The answer: No, run the other way! Serious Damage to Your Brand Could Occur!
Skeptical? Click on this link to go to WAAF’s The Hill-Man Morning Show. You can pick virtually any show, but be sure to expand the “Transcript” under the video to view the “Not For Consumer Use” transcript. It’s right next to the note, “Robot Overlords Only; Will not be 100% accurate”. Click “play” and prepare to be entertained; yes, both from the show and the text! I think this will erase any doubts you might have.