Podcast Tips to Make Your Podcast Sound More Professional

Podcasting is the new novel: everyone says they’re doing it, but few know how to do it right.

More than 4 in 10 Americans have listened to a podcast. That’s a testament to how widespread they’ve become. But like writing a novel, it’s not tough to separate the true professionals from the dabblers. If you want podcast success, you need a professional upgrade to impress your audience.

Below, we’ve put together some podcast tips to give you a professional makeover.

Tip #1: The Intro

Let’s start at the beginning. If you’ve listened to many podcasts or even followed enough Youtubers, you know the top guys use standardized intros. Even the most casual intro, like a simple “What’s up, guys and girls?” follows a standard format.

Codifying your intro is a strong path to a more professional sound. It’ll make the opening of your podcast clear and help ease listeners into the main content.

A strong intro also establishes your tone and your brand, whether that’s a casual shout-out to your fans or a more formal greeting.

Standardizing your intro also allows you to swap it out (if necessary) with ease. This is also a good place to put the latest news, updates, and instructions for liking and following your podcast.

Tip #2: Tune Up Your Sound

Nothing separates the best podcast shows from the little fish like audio quality.

Even a beloved podcast will receive a wave of negative comments if its audio quality is off, even for a single episode. For a new podcast starting out, poor audio can kill it before it ever gains traction.

You might have to spend extra at the outset to get the kind of audio quality a modern audience expects. This means investing in sound-proofing, quality condenser or dynamic microphones, and even the production knowhow to bring out the best mix possible.

Tip #3: Put in the Research

If you’re starting a podcast, you probably have something important to say. If you want listeners, what you say had better be worth their time.

Put in the hours it takes to understand your topic. A non-fiction podcast will attract more fans if it speaks with authority and delivers valuable content. Excessive and meaningless fluff will only cause listeners to tune out.

If you plan to deliver authoritative content, you might consider working with a fact-checker. Failing to do so could make you look less professional in the eyes (or ears) of your listeners.

This might be less relevant to a fictional podcast, but similar advice still applies. Put in the time to create a well-crafted package that delivers on fan expectations. You need to show you’re putting in the work if you want to build a fan base.

Tip #4: Schedule Your Success

Podcasting is still young enough that the template to success isn’t quite set.

But we can look at a part of Internet history to see how to build something which lasts. For instance, take a look at webcomics. Like podcasts, there was a time when everyone seemed to be starting a webcomic.

The webcomic genre experienced a decline; many died off and left fans disappointed. The ones that have endured to become institutions, like gaming comic Penny Arcade, achieved it through the power of scheduling—regularly delivering its content.

Recurrent scheduling keeps your audience invested. Just like a newspaper or TV show would lose its audience if it kept jumping around the calendar, a podcast needs a regular schedule that its fans can count on. This can be daily, weekly or monthly, whatever makes sense for you and your audience.

Tip #5: A Matter of Length

The benefits of consistency also apply to the length of each podcast episode.

Sticking to a consistent broadcast length lets your listeners know what to expect when they queue your show up for listening. A sudden change in length can mess with those expectations, leading to a frustrating experience for your fans.

Setting a runtime for your podcast also helps you manage segment length, like how long an interview should run. This will prevent segments from running too long or too short. Utilizing a podcast script can help maintain some control.

There’s no definitive authority on how long a podcast should run. The “correct” length will vary by genre and audience. The key is to hit that length on a consistent basis.

Tip #6: Watch Your Mouth

In an age dominated by social media, a slip of the tongue could ruin your reputation overnight.

It’s vital to control the tone of your podcast, which means controlling both yourself and your guests. Even if you want your podcast to be an open forum, you should still take care to set the ground rules for acceptable content.

Stay away from controversial subjects unless you’re tackling them head-on. Don’t turn your podcast into a soapbox for your personal views. Likewise, keep your guests on-topic when possible, and discuss the questions you plan to ask in advance.

You’ll need to consider your target audience to set your standards of tone. Bad language can be a dealbreaker for some. It may also make it harder to find sponsors and advertisers, so it’s worth considering your monetization plans when you set your standards.

Tip #7: Closing the Deal

Your sign off is as important as your intro, so a professional podcast should take the time, and make the investment, to get this right.

If you didn’t feature them in the opening, now is the time to feature any ads. It’s also a good spot to acknowledge the hard work of contributors. Failing to give credit where it’s due won’t do you any favors when trying to get people involved.

Consider slipping a little hook into your outro to keep your listeners engaged. It’s tempting for a listener to switch off when the bulk of the podcast finishes, so go the Marvel route and drop some post-credits content. Welcome To Night Vale’s end-credit “proverb” is a fantastic example of this in action.

Podcast Tips for the True Professional

These podcast tips will help you establish your podcast as a professional production. In a world saturated with amateur acts, even a small bump in your professionalism can translate to a huge bump in your audience.

Need help making your podcast more professional? We’d love to help. Check out our production services.

The post Podcast Like a Pro: How to Make Your Podcast More Professional appeared first on AudioFile Solutions.

Ryan Dube from MakeUseOf.com recently wrote a great tutorial on how to use voice-to-text functionality within Express Scribe transcribing software.  This is a great solution for recording yourself (dictation) and getting a very quick and accurate result; however, be aware that this is not a solution for transcribing voice audio files.   Why?  Voice recognition software must first learn your voice.   Other voices will tend to confuse it and produce what Ryan calls “garbage”.   Interviews, group discussions, or any recording that is in a less-than-ideal environment will also not transcribe well.  The noise and/or lack of clarity in these environments will create more “garbage” from your voice-to-text software.  Want to see an example?  I recently wrote a blog post that links to a radio station’s use of automated transcription software.

Also, keep in mind that the best transcripts not only include the correct spelling of words, but also the correct punctuation, formatting and so much more.  A relatively simple thing like the correct handling of homonyms may never be a realistic goal of voice-to-text programs.  Also, professional transcriptionists will hear discrepancies because their ears have been trained to hear and comprehend the details.  If something said later in the transcript does not jibe with what was said earlier, your professional transcriptionist will bring this to your attention.  Voice-to-text software will never be able to do this.

Lastly, terminology research is key to a great transcript.  Here at AudioFile Solutions, it is not uncommon for us to verify 40 or 50 terms in a typical interview.

For these reasons, the automatic transcription of audio files is clearly not ready for prime time and, in my opinion, should be left to a professional.

Read Ryan’s complete article below.

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When you do a lot of phone interviews that get published in text format on the web, transcribing audio files becomes a big part of one’s life. There are a lot of people that have the need to transcribe voice to text, such as doctor’s that record a log of office visits, journalists that conduct audio interviews, or even students that record class lectures.

For years, I’ve been looking for a high-quality free voice to text software solution that will automatically take an audio recording and transcribe it to text. Such an application will put a lot of transcription companies out of work, but it’s a dream that I believe will come true some day. Recently, I conducted another hour-long interview… (continue reading the full article here: How to Use Voice-to-Text Dictation on Express Scribe.)

The post How to Use Voice-To-Text Dictation in Express Scribe appeared first on AudioFile Solutions.

Commitment to Quality
Our company believes in producing the best podcasts; this starts with the highest quality podcast recordings possible.  Whether that be in the studio or over a telephone conference call, our recordings are always going to be top notch.  Ok, you might be asking, “What makes you so special?”  The single largest differentiator between us and our competitors is a commitment to quality. 

Our equipment is designed to produce the best quality audio and video productions, but equipment hardly tells the whole story.  In fact, podcasting equipment is only as good as the person using it.  We’ve been recording and editing digital audio since 1996.  We are first and foremost professionals in this field, and our experience is hard to beat.

One area we pride ourselves in is our telephone recording.  All of the companies mentioned above automate their phone call recording service.  That is, there is no one there to fine tune the settings for each individual podcaster.  Again, while this one-size-fits-all method may have it’s place, we have a different view.

1. Our recording levels are set by hand.  There is no one-size-fits-all approach here.
2. Phone call/line quality is checked and problems are troubleshooted.
3. Pre-processing of the audio file is done by hand, not using any automation. Your recording will be precisely optimized for the internet or for CD.
4. The beginning and ending are trimmed of any irrelevant material such as on-hold music.
5. Professional audio editing is available.
6. Audio file encoding and conversion are done to our exact specifications.

While telephone and conference call recording is only one aspect of our business, the above serves as a key reason why recordings made with DIY services may not be the way to go, especially if you are a business protecting the quality of your brand.  Recordings made my DIY services typically sound inferior in many different ways:

1. Volume levels are low or, alternatively, much too loud.
2. Audio is heavily distorted because of number 1 above.
3. Audio sounds unnatural because of an inferior encoding process.
4. There is dead air at the beginning or end of the file.
5. The end of the audio contains loud pops and clicks when you hung up the phone.
6. Various drop-out and quality issues because of a poor VOIP connection. 

Commitment to Service
The second reason we’re different from DIY services is our commitment to service.  When we begin a project, our producer is with you hand-in-hand helping you decide which podcast production style is right for you.  Once the style is decided upon, he/she will walk you through the entire recording and production process—from beginning to end.  Whether that is to record a telephone interview with a content expert, produce a script for a professional voice-over, or discuss the best music to use for the introduction, we’re with you the entire time.

Commitment to Our Customer
We do not believe in producing expensive, extravagant podcasts when the situation calls for much less.  Our commitment to you is that we will give you our honest advice based on the needs of your company, not ours.  If your company is best served with a podcast production costing $100, we promise not to push you into producing the next version of Titanic—it’s that simple.

If you’d like more information on any of our audio and video production services, please contact us here.  We’d love to help.

The post Podcast Production Should Be a Team Effort, Not a DIY Project appeared first on AudioFile Solutions.

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Sony Unveils Vegas Pro 10 Software Featuring Native Stereoscopic 3D Video Editing Workflow

New Version of Award-Winning NLE Offers Flexible Tools and Updates Including New Features that Simplify 3D Content Creation and Delivery

AMSTERDAM, Sept. 10 /PRNewswire/ — [IBC Trade Show Stand 12.A10] — Sony Creative Software, a leading provider of professional video and audio editing applications, today announced Vegas(TM) Pro 10 software. The most recent upgrade to Sony’s award-winning nonlinear HD video and audio editing (NLE) application provides broad audio and video support for media ingest, editing and delivery workflows for a wide variety of production professionals.

New features in the native 32- and 64-bit versions of Vegas Pro 10 include powerful stereoscopic 3D editing tools, enhanced closed captioning features, broadened video effect support and new event level audio effects, as well as workflow and user interface enhancements. These updates enable media creators to quickly produce and deliver compelling content for broadcast and broadband distribution, theatrical releases, YouTube(TM) 3D, and prepare content for DVD and 3D Blu-ray(TM) titles.

“As the market leader in developing 3D technologies, Sony is focused on providing integrated professional 3D hardware and software products built for everyone from innovative broadcasters to inspired filmmakers,” said Dave Chaimson, Sony Creative Software vice president of global marketing. “With the upcoming launch of Vegas Pro 10, Sony now provides one of the industry’s most intuitive applications for natively editing 3D. In addition to providing tools that simplify professional 3D production, Vegas Pro 10 continues to innovate unique solutions for closed captioning, 5.1 surround sound, and widespread content distribution support to offer the most intuitive and progressive workflows for media production.”

Vegas Pro 10 Feature Highlights

—  Stereoscopic 3D Editing: Vegas Pro 10 facilitates the creation of 3D
projects by enabling users to import, adjust, edit, preview and export
stereoscopic 3D projects natively without any additional tools or
plug-ins. These new features and workflow updates make working in 3D
as seamless as working in 2D.  While fully compatible with the latest
3D screen technology, anaglyphic viewing is also supported, making it
possible to preview 3D on any monitor.

—  Improved Closed Captioning: Improved support for closed captions
enables broadcasters to preview captions in the Video Preview and
Trimmer windows for increased accuracy and ease of editing. Other
improvements include increased support for line 21 closed captions, HD
SDI closed captions, multiple closed captioning file types, as well as
the ability to export captions for Sony DVD Architect(TM),
YouTube(TM), RealPlayer®, QuickTime(TM), and Windows Media Player®.

—  Workflow Tools and Enhancements: Sony has also introduced the
following updates to Vegas Pro 10:
—  Expanded Multicam Functionality: Updated multicam features provide
a more robust editing and preview experience by offering the
ability to view the multicam source clips and the full-screen
edited program output simultaneously
—  Improved support for DSLR video: Performance improvements make
editing video from popular DSLR cameras faster and easier
—  Track Grouping: This update offers a quick and easy way to
organize and manage complex projects by grouping related sections
of video/audio for a cleaner working environment
—  Advanced Transport Controls: UI modifications offer efficient
access to important editing tools, providing a more intuitive
workflow while improving overall productivity

—  Image Stabilization: New stabilization tools greatly reduce jittery or
shaky video sometimes caused by hand held recording.

—  Video Plug-in SDK: Video Effects Plug-in Architecture: Vegas Pro 10
now offers a completely new video effects plug-in architecture based
on the Open Effects Association standard. This industry-leading
standard was created from the combined experience of the leading
companies in the visual effects industry. The new architecture is
accessed by a new software development kit (SDK), which reduces the
developer’s workload by automating UI integration. These features will
benefit editors by greatly expanding the available visual effects
plug-ins available for Vegas Pro 10.

—  Enhanced Audio Tools: In addition to the Dolby Digital
Professional(TM) 5.1 surround sound production capabilities of Vegas
Pro, the upcoming version includes the following new features:
—  Audio Event FX: For more precise control over the placement of
audio effects, Vegas Pro 10 allows editors to assign audio effects
at the master output, bus level, track level and now at the event
level for greater flexibility when working with multitrack
projects.
—  Input Busses: Input Busses now enable editors to record, mix and
monitor audio from external hardware devices.
—  VU meters: The Vegas Pro Mixing Console view becomes even more
powerful with the addition of new VU meters.
—  Track Meters: Track Meters provide direct feedback and a faster
editing workflow throughout the record, edit and mix process.

—  GPU Accelerated AVC Encoding: Users with CUDA-enabled nVidia video
cards are now able to encode to the Sony AVC format with improved
rendering performance and speed.

—  Device Support: Sony continues to add expanded device support with
each new version including HD-SDI adapters, Sony NXCAM cameras, and
broader support for DVD and Blu-ray Disc(TM) drives.

Once a project is ready for delivery, Vegas Pro 10 features broad support for industry leading media formats. From DVD and Blu-ray Disc authoring to integrated tape, file, and SDI I/O options, Vegas Pro makes it easy to encode and deliver content in an extensive range of popular formats.

“Vegas Pro 10 provides powerful features that are crucial for 3D editing,” said filmmaker Jean-Jacques Mantello, director of the acclaimed IMAX theatre films “Dolphins and Whales 3D”, “Sharks 3D” and “Ocean Wonderland” distributed by 3D Entertainment Distribution. “Creating quality 3D projects can be a complex challenge, but Vegas Pro presents a solution that allows editors to intuitively work with footage for results that put audiences into the heart of the action, whether on land, in the air or under the sea.”

Price and Availability

Vegas Pro 10 software is scheduled to be available on October 11, 2010 at retailers worldwide and for purchase online at www.sonycreativesoftware.com. Manufacturer’s Suggested Retail Price (MSRP) for Vegas Pro 10 software is U.S. $699.95. Upgrades from previous versions of Vegas Pro are available for U.S.$249.95 from www.sonycreativesoftware.com. Localized French, German, Spanish, and Japanese versions will be available on October 11, 2010.

About Sony Creative Software

Sony Creative Software inspires artistic expression with its award-winning line of products for digital video, music, DVD, Blu-ray Disc, and audio production. The company develops applications that integrate with and enhance use of Sony cameras and other hardware devices. Sony Creative Software customers span the globe and include seasoned professionals in the film, television, video game, and recording industries, as well as students, educators, hobbyists, and enthusiasts. For more information about professional and consumer products, visit www.sonycreativesoftware.com.

Vegas is a trademark or registered trademark of Sony Creative Software Inc. in the U.S. and other countries. All other trademarks or trade names mentioned are the property of their respective owners.

Source: Sony Media Software

CONTACT: Shannon McPhee, Shannon_mcphee@bhimpact.com, or Jessie
Comstock, Jessie_comstock@bhimpact.com, both of Bender/Helper Impact,
+1-310-473-4147

Web Site: http://www.sonycreativesoftware.com/

The post New Release of Professional Audio Video Editing Tool appeared first on AudioFile Solutions.

Editor’s Note: We no longer use this transcription tool.

We believe we are one of the best transcription companies out there. But what exactly does that mean? Are we just blowing our own horn?

Our clients count on us to render line, form and movement to their audio and video recordings—the  result being a tangible transcript of the spoken word. We’re contacted daily to deliver professional transcription support for focus group discussions, lectures, academic interviews, podcasts, meetings, webcasts… the list is endless.

As a business professional, you need to feel confident those whom you’re entrusting to transcribe your content have your best interests at heart. We’ve been delivering transcription services to companies for many years and it’s our pleasure to provide the outline below—identifying four key areas and the elements within—for you to consider when evaluating and choosing a transcription company.

Here’s what the best transcription companies provide and what they require from their employees.

Technical Skills

• Keyboarding Skills/Speed – Look for an above-average rate of speed (75+ words per minute) married with a high degree of accuracy (98% or higher). Fast isn’t valuable if precision isn’t the guarantee.
• Know and Understand Technology/Computer Literacy – Work with someone who knows more than just the technology basics. Look for creativity and adaptability, ask what type of technology they use to listen to your audio/video and the software they use to create your transcript.
• Working within Deadlines – This is all about time management and organizational skills. Great transcriptionists know how to “work backwards” in estimating typing time, proofing time and reading-for-comprehension time to beat your deadline and exceed your expectations.

Communication Skills

• Spelling and Grammar – You have a right to expect the best transcription companies to excel in these areas. Inquire how they ensure the accurate handling of homonyms. If they’re uncertain or confused about their homonym policy, don’t go there.
• Superior Listening – Typing what is said can be a science at times. Does the transcription company have the capability to provide verbatim (word-for-word) transcripts? Can they remove the superfluous (I know, you mean, like, uh, um, ah) interjections to create a cleaner transcript for you? Be specific with what you’d like to see as an end result and learn if the transcription company offers these skills.
• Superior Comprehension/Ear for Detail –This is where experience is vital. Great transcriptionists will hear discrepancies because their ears have been trained to hear and comprehend the detail. If something said later in the transcript does not jibe with what was said earlier, the best transcription companies will bring this to your attention. It’s not too much to expect.

Experience

• Specialties – Some transcription companies specialize in delivering transcripts of accented speakers, those that contain two or more speakers or transcripts requiring time code stamps. Be sure you understand areas of specialty and any price increases associated with higher-value services.
• Terminology Research – Is it important to you that your transcription company go the extra mile in researching and verifying terminology on your transcript? A transcription services provider who is on the ball will maintain a terminology list specifically for your work to ensure consistency on your future transcripts.
• Proofing Process – Ask questions about the proofing process. If your transcript is not proofed a minimum of two times, you may want to consider speaking with another potential provider. And… a response of “proofing as the transcript is typed” is not an acceptable guarantee of accuracy or consistency on your deliverable.
• Years in Business – Ask the provider how long they’ve been in business providing transcription services. Any transcription company worth its salt will be pleased to share this information with you. Longevity is significant.

Work Ethic

• Professionalism – This does not become any less important as we move from the brick-and-mortar environment to the virtual workplace. Ask for references and examples of work if this will provide you with a better feel for the provider’s professionalism. Those who are serious about your business will gladly respond to your requests.
• Confidentiality – Work with a transcription company that provides a confidentiality clause in their service agreement. (Yes, be sure to sign an agreement.) Feel confident that the subject matter shared with your transcription company stays with your transcription company.
• Business/Industry Knowledge – This is extremely important when it comes to creating your content. A transcription company should be familiar with standard business acronyms, business leaders and business trends.
• Vested Interest in Your Success – Work with a transcription provider who wants to understand what’s important to you. Find someone who isn’t afraid to have a voice-to-voice conversation and clarify your needs. You want to work with someone who requests that level of detail because it indicates they’re interested in your success.

And finally… transcribing is more than just typing. If you have ever received transcription services support, you quickly discovered upon review of your final deliverable whether you hired a skilled service provider. Transcription is a combination of art, skill and business savvy; it’s the transformation of your raw material into a meaningful deliverable to support the success of your business. Be sure to partner with a transcription company that has experience, is pleased to answer your questions and is committed to your success.

All the best.

Lori J. Clark is the Founder and Lead Administrator of Clark VA Solutions, a virtual administrative consulting practice delivering services based on a strong, 30-year professional foundation of education, skills and experience. Clark VA Solutions serves C- and executive-level professionals and entrepreneurs with writing services, corporate/business transcription, administrative planning and brainstorming/structuring service offerings for success. See http://clarkvasolutions.com for more information.

photo by Nathan LeClair

The post The Best Transcription Companies — How to Find One appeared first on AudioFile Solutions.